Whether you’re a physical business or just getting your small biz started at home, sharing your business information with the online world is really important to help customers find you.
You don’t have to sell products online, you just need to let people know you exist!
Gone are the days of looking up a business in the phone book and calling the first place you see listed under ‘B’ for a babysitter or ‘F’ to send someone flowers – I can’t even remember the last time I even saw a phone book! The majority of people look for what they need by searching online, and that’s exactly why your small business needs to be there too.
I’m not talking about having a blog to talk about your small business
What I’m talking about is making sure you’re taking advantage of using the internet to tell others about your business – a lot of this stuff is FREE!
It doesn’t make any sense for you not to take advantage of free services to spread the word about your small business.
Here are 5 easy ways to tell others about your small business online:
If you had to take one route online, I think Google should be #1. When you list your small business with Google, you also register your business with Google Maps and Google Search. That’s a gold mine!
This is where people go to find local places to eat and shop. Its whole concept is based on reviews.
If you haven’t listed your business, it’s possible someone else has!
Customers can add businesses they visited to input their review, so it’s important you check it out. You can add your business to Yelp here.
• Your Own Website
Remember, you don’t need to sell something online or write a blog to have a basic website!
A website can be as simple as one page that tells people what you do and to let them know where to find you. The great thing about a website is that it’s yours – you can even make money from it without selling products! No worries, it’s easy to set-up. Read about starting a website here!
If you’ve got one social bone in your body, then you must be familiar with Facebook.
You can create a Facebook “Page” for your business and add that info to your business cards or website, or you can simply search for Facebook Groups to get the word out about your business.
FYI, you only need a regular Facebook account to join a Group.
When you’re logged into Facebook, go to Facebook Groups to find a local group to join. The best way to start is to search for your city and state and maybe a neighboring town or larger city.
Yes, the phone book is still around, and there are still plenty of people who use it, only this one’s online.
Go to The Real Yellow Pages here to list your business info for free.
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If you haven’t done it yet, go ahead and do a quick search search for your business online- you might be surprised with what you find! Google your business name, or go to Bing.com, Yahoo.com, or AOL.com and search there too (they are the top online search engines).
FYI: when you register your business, the companies will contact you to either verify your information or try to sell you advertising space. It’s up to you with this one, but remember you can also ask them to put you on their ‘Do Not Call’ list.
It doesn’t matter what business you’re in, if you want to be current and have some credibility, you need to have an online presence. So start registering info online and grow your small business!